Đáng chú ý:

Are Keywords Still Relevant?

Everybody knows that quality content is king. That the top ranking content focuses on topics, not keywords… but isn’t that in direct contradiction of the most basic foundation ... Đọc tiếp →

An Easy to Use Content Strategy Template

Every internet marketer is going to have their own way of providing clients with a unique content strategy… whether it is a single page of bullet points, a power point presentation, ... Đọc tiếp →

How Location Data Can Change Search

It feels like it has been the “Year of Mobile” for the past five years, with bloggers just like myself claiming this is the year consumers will shift and advertisers will ... Đọc tiếp →

Instagram Upgrades Search, Editing, and Explore Features

Instagram listened to its users and determined that it was time to evolve its system to meet the needs of consumers. So on November 10, Instagram released iOS version 6.2 for Apple ... Đọc tiếp →

A Handy Dandy Sales Copywriting Checklist

It’s time to move away from the hyped out headlines and generic templates. The focal point of your entire sales presentation should be your solution… not the manipulative tricks ... Đọc tiếp →

5 Specific Ways You Can Write (Better) For The Web

When it comes to writing for the web, you don’t exactly want to ignore everything your English teach taught you. Spelling and grammar is important… but you’re not exactly writing ... Đọc tiếp →

4 Simple Steps to Give Your Website a Fall Overhaul

Spring cleaning is a time to prepare for the busier months ahead, while fall overhaul is a time to come back from the distractions of warmer/sunnier days and prepare for internal growth. ... Đọc tiếp →

Finding Local Search Success, Post-Pigeon and Penguin 3.0

Hot on the heels of the latest Penguin update, marketers are scrambling to measure its effects. Penguin 3.0, the first update since October 4, 2013, completed its rollout early Monday, ... Đọc tiếp →

4 Good Reasons To Give Your Website a “Fall Overhaul”

Just like spring cleaning is a time to prepare for the busier months ahead, fall overhaul is a time to come back from the distractions of warmer/sunnier days and prepare for internal ... Đọc tiếp →

Introducing the Local Marketing Adoption Curve

The explosion of channels and devices has made the opportunity to connect with consumers more abundant, as well as more daunting, than ever. Today, marketers must ensure their brands ... Đọc tiếp →

5 Ways Social Media Could Hurt Your Business by @albertcostill

Spam Sandwich Those new to the concept of social media often get a rude awakening once they get started. Most business owners are used to traditional advertising methods, and they tend ... Đọc tiếp →

3 Ways to Start Selling Stuff Online

It’s the all American dream to open your own business—work from home, make your own hours, you’re your boss to #%@ off, etc. Or, it’s the proactive approach to unemployment/retirement/a ... Đọc tiếp →

Drive Your Clicks In-Store With Local Inventory Ads

Local inventory ads are a new version of a product listing ad. As well as the price, title, and image, these ads will also display a store marker. This new information is pulled from ... Đọc tiếp →

What to do when you run out of great topic ideas

Managing a blog can be tricky. No matter how much you love the topic, after so long it gets old. When you reach that point, any topics you come up with will also be dull and uninteresting. ... Đọc tiếp →

What if Ranking #1 in Google isn’t As Important as You’d Think

This is not another “SEO is dead” claim. Search engine ranking will always be one of the most effective sources of qualified traffic—AKA potential customers. But that’s just ... Đọc tiếp →

The Problem with Sales Copy

There are too many sales page templates out there. There are too many self-proclaimed gurus promising to share the proven formula for writing copy that sells. As a result, there are ... Đọc tiếp →

The Only Link Building Strategy That Matters

If you’re still associating Page Rank with backlinks then you might want to catch up with the rest of your competitors and understand that driving targeted traffic to your website ... Đọc tiếp →

The Magic Beans of a Strong Website

Having a website for your business is not an option, it’s a necessity. Yet when you build a website just to have a website, you might cut a few corners that result in an ineffective ... Đọc tiếp →

Centralizing Location Data: 3 Steps to Local SEO Success

After five years of growth in the north Chicago suburb of Evanston, my company outgrew the space and recently relocated to Chicago’s Loop. I was part of the relocation effort ... Đọc tiếp →

Centralizing Location Data: 3 Steps to Local SEO Success

After five years of growth in the north Chicago suburb of Evanston, my company outgrew the space and recently relocated to Chicago’s Loop. I was part of the relocation effort ... Đọc tiếp →